In this world of competition, it is very important for a marketer to ensure his reach is beyond his target audience’s expectations. Today, Social Media has completely taken over the web and has also increased the chances for your audience to deviate from one brand to another. To maintain and bring new traffic to your website/social media page is not less than a task. Advertising and promotions are the basic ways that many of us tend to follow to grab eyeballs, but here are some more enhancing ways that can give a boost to your Social Media Traffic:
- GO FOR REFERRAL TRAFFIC
In the era of social media, social networking sites play a very important role to increase the traffic of a website. All the visitors who are directed to your website through social networking sites and blogs are considered as referral traffic.
- PAY ATTENTION TO ON-PAGE SEO
Optimization of content for search engine plays a paramount role in increasing the traffic to your website. On-page SEO increases the online visibility and strengthens the domain. Pay heed to On-page SEO and you can connect directly with more audience
- EMPHASIZE ON GOOGLE ANALYTICS
Examining Google Analytics Data is crucial to keep track of the performance of your posts. One should plan content strategies and pay attention to the posts. It keeps you updated about where your audience is coming from.
- STIMULATE INTERNAL LINKING
Why depend on others, when you can do it !
Yes, rather than requesting to other sites to link back to you, create internal linking on your own. Internal linking affects the reach of your website so always try to create inbound links.
- ENCOURAGE GUEST BLOGGING
It is also one of the most efficient ways to enhance traffic to a website. Find out the sites that support your niche and accept those posts.
- POST RELEVANT INFORMATION ON AGGREGATOR SITES
Posting relevant information on a site helps you maintain relevancy and user will be able to find all the momentous information at one place.
- GET MORE SOCIAL
There are various platforms that can be used for promoting content, like Facebook, Twitter and Instagram, be active, post regularly and always respond to the comments and queries of the visitors.
“Proactive approach is the best”
- CONTACT INFLUENCERS
Influencers play a vital role in promoting a website or content. Building relations and social media helps you to get more views. Once you get a right influencer then it will become easier to boost your posts.
- NEVER IGNORE YOUR COMPETITORS
Always keep an eye on your competitors, they are your biggest source of learning. It will help you to stay updated about what is trending.
- BE ACTIVE IN BLOG COMMENTING
Responsiveness is the most important thing to engage your audience. Always comment on the blogs and reply to the users.
“SOCIAL CITY NEVER SLEEPS”
You just need to put some efforts and follow the above tips to see a stream of traffic on your website without even spending a single penny on ads.